Solenis, the Wilmington, Delaware-based supplier of water treatment, process and hygiene products and systems, has appointed Brendy Lange as Chief Business Officer, Americas. As Solenis chief business officer for the region, Lange will lead all sales, marketing and technology operations across North America and Latin America.
The company announced the appointment on 23 October 2026. Lange joins from the Dow Chemical Company, where he held a series of senior roles.
Remit as Solenis chief business officer for the Americas
According to Solenis, Lange will focus on accelerating growth, strengthening customer engagement and expanding the Solenis brand in water and hygiene markets. His responsibilities span the full commercial and technical structure of the company’s business in the two regions.
Solenis has 78 manufacturing facilities and employs more than 23,000 people in more than 160 countries across six continents. Its portfolio includes water treatment chemistries, process aids, functional additives, lubricants, degreasers, cleaners and disinfectants, together with monitoring, control and delivery systems.
Career at Dow
At Dow, Lange most recently served as Divisional President of Performance Materials and Coatings, a business generating approximately $9 billion in annual sales. Before that, he was Vice President of Industrial Solutions, leading a global business serving pharmaceutical, cleaning, food and energy markets.
The company said Lange has more than two decades of leadership experience across global markets, with roles spanning commercial operations, strategy, business development and global management. During his time at Dow, he led business transformations, commercial growth initiatives, portfolio actions and operational improvements, according to Solenis.
He also served in Dow’s Office of the Chairman and CEO, where the company said he played a significant role in corporate planning and high-level transactions.
Chief executive’s view of the appointment
“Brendy is an accomplished global business leader with a proven track record of building high-performing teams, transforming organizations and delivering results,” said Solenis CEO John Panichella. “His deep experience across commercial leadership, strategy, operations and innovation makes him uniquely qualified to lead our Americas group and help advance our business objectives. As we continue to deliver value for customers and expand our market leadership, Brendy’s expertise will be instrumental in positioning Solenis for long-term success.”
Lange on customer partnerships and growth
Lange pointed to the company’s combination of on-site technical service and digital monitoring as a basis for working with customers.
“Solenis operates at the critical intersection of water stewardship, essential hygiene and operational efficiency, making this a pivotal time to join the leadership team,” Lange said. “What distinguishes Solenis is the combination of on-site technical expertise and digital monitoring capabilities with industry-leading innovation. This creates a distinct platform for partnering closely with customers to safeguard human health, protect vital resources and improve operational performance. I look forward to working with John and the broader Solenis team to deepen customer partnerships and accelerate the company’s next phase of sustainable growth.”
Education
Lange holds an MBA with honours from the Wharton School of the University of Pennsylvania and a bachelor’s degree in finance and accounting from the Indiana University Kelley School of Business.
Frequently asked questions
Who is the new Chief Business Officer, Americas at Solenis?
Solenis has appointed Brendy Lange as Chief Business Officer, Americas. He joins from the Dow Chemical Company.
What will Brendy Lange be responsible for at Solenis?
Lange will lead all sales, marketing and technology operations across North America and Latin America. He will focus on accelerating growth, strengthening customer engagement and expanding the Solenis brand in water and hygiene markets.
What did Brendy Lange do at Dow?
He was most recently Divisional President of Performance Materials and Coatings, a business generating approximately $9 billion in annual sales. He previously served as Vice President of Industrial Solutions and also worked in Dow’s Office of the Chairman and CEO.
Where is Solenis based and how large is it?
Solenis is headquartered in Wilmington, Delaware. It has 78 manufacturing facilities and more than 23,000 employees in more than 160 countries across six continents.
Who leads Solenis?
John Panichella is the chief executive of Solenis.
